Welcome to the Official Class Blog of GRA217- Section 4


Thursday, January 28, 2010

Week One - Rinder
















This advertisement in a newspaper is terrible. It's advertising a sale at a Fabric store, but it takes a lot more than a glance to even figure out what any of this says.
The text is extremely crowded with fonts of different sizes, styles and baselines. There are serifs, san serifs, and huge futuristic fonts.

The advertisers could have easily avoided the clutter and difficult reading ability by using fewer font-families and text sizes. Also, it would have helped to only have the headings in capital letters, and not every word.

1 comment:

  1. I agree with you Heather. This advertisement screams chaos. A good example of how not to design.

    ReplyDelete