The Apple website provides a perfect example of web hierarchy. The top toolbar lists the main sections of the Apple company including Support, Store and iTunes. These categories are on top because they are the first step in filtering all the information the website provides down to one specific thing a person is looking for. Once a category is clicked, the top scroll bar shows all of the items available. For your convenience, Apple supplies a picture and the name (just incase you are unaware of either). The main advertisement in the middle provides the latest news, depending on the subject of that certain page. If all of that does not allow you to find what you are looking for, there is a search bar on the top right. This website is very easy to navigate and does so well because of its visual hierarchy.
Whenever apple.com appears on my main screen when I access the Internet, I always notice how great of a website it is. Great choice!
ReplyDeleteI love the visuals of the apple website because even though they are simple, they somehow draw me into the site. They make me want to keep looking at the computers and read what they are about. This definitely shows how visual hierarchy can be successful.
ReplyDeleteThis really is a great website. They definitely keep their website current with the 3d scrollover section in the top and middle of their website. I think for a website and company to be successful, it's going to have to incorporate some 3d aspect to their design.
ReplyDeleteI agree, the Apple website is a good choice of a website that uses hierarchy. It is a very organized, clean website.
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